03.25.25

Written by Chase Majerus

NAR, NAR, Lennar

Welcome to This Week Today, your fast, funny, and actually helpful take on what’s going down in housing, homebuilding, and high-rise flexes. This week, the National Association of Realtors is backpedaling on 2025 predictions, debating secret listings, and basically dominating the real estate news cycle like it’s the 2000s and they’re MySpace.

We’re also breaking down why Lennar’s stock is sweating, spotlighting $125 million worth of sky-high Miami luxury, and diving into how home equity could be your budget’s best friend in 2025. Let’s get into it before someone decides to revise their forecast again.

Sign up to receive our "This Week Today" newsletter.

Today's Agenda:

S1L Home Equity Loan

Use Your Home For The Best Future Gains

A home equity line of credit, or HELOC, lets you borrow against your home’s available equity. Applying for a HELOC with Synergy One Lending is fast and easy. Our application is fast, easy, and all online. If pre-approved, you’ll be instantly presented with your offer options.

Keychain

NAR 2025 Predictions: Reloaded

The National Association of Realtors (NAR) just walked back their 2025 housing market hype like a kid trying to un-send a risky text.

They now expect existing-home sales to hit 4.3 million this year, a 6% jump from 2024, but down from their earlier “we swear it’ll be 4.9 million” prediction. New-home sales also got downgraded from +11% to +10%, and even 2026 got caught in the vibe shift: now expecting just 5% growth in new-home sales instead of 8%.

Still, Chief Economist Lawrence Yun insists “the worst is over,” which is exactly what we say before things get worse. But serious, we hope Yun is right! Despite affordability challenges, home prices are now expected to rise 3% in 2025 and 4% in 2026.

Meanwhile, February’s existing-home sales hit a 4.26 million pace, with prices up 3.8%, putting us basically on track with HousingWire’s 4.2M forecast and a 3.5% price increase. So, NAR might’ve been a little too bullish, but hey, at least they’re trying to read the room.

Read more here

Major Manor

My Oh Miami

Two sky-high stunners atop the Ritz-Carlton Residences in South Beach are hitting the market for a combined $125 million, offering the rare chance to own both the sunrise and the sunset:

  • Penthouse A is priced at $69 million, with 8,104 sq. ft., 7 beds, 8 full baths, and 5,187 sq. ft. of outdoor space, including a gym, bar, and ocean-facing terrace
  • Penthouse B lists for $52.5 million, has 6,534 sq. ft., 6 beds, 7 full baths, 4,977 sq. ft. of outdoor space, and includes a wine-tasting area and city views
  • Buy both, and you get 360-degree rooftop views, sunrise and sunset pools, and your own private elevator to the roof
  • The building’s shared 50,000 sq. ft. of amenities includes a Michelin-starred culinary program, a sculpture garden, rooftop cabanas, a pet concierge, and cultural programming
  • Delivery is expected in 2027, and for a limited time, buyers can customize layouts

Whether you’re into sunsets, sunrises, or just flexing at both ends of the day, this is the penthouse power move of the decade.

Read more about this insane penthouse combo here

Social Space

Our Top Social Links of the week

Read:
$59 million home for sale in California features a shark tank – Read here!

Video:
A house hunting story that’ll make you laugh – Watch here!

Video:
Interior styles you’ve never heard of – Watch here!

Read:
Thread: turning an office building to residential – Read here!

S1 FinFit App

Digital financial assistant at your fingertips

S1 FinFit is a FREE app that provides a roadmap to help you reach your financial and lifestyle goals, no matter how big or small! Free credit monitoring with alerts, set financial goals, create budgets, and keep track of your spending to see where your money is going.

Download the app on the appropriate app store with the links below!

Keychain

“No More Secret Listings!”

Just when you thought NAR (looks like this is a NAR heavy newsletter) had settled down after its commission drama, it’s back in the headlines, this time debating whether to kill the Clear Cooperation Policy, aka the “no more secret listings” rule.

The rule forces agents to list homes on the MLS within one business day of marketing them, aiming to shut down pocket listings. For those that need a refresher, pocket listings are those hush-hush, VIP-style deals that made up just 1.8% of sales in mid-2024 (down from 2.8% in 2021).

Supporters say it’s about fairness and transparency; critics say it’s a buzzkill for sellers who want to play the exclusivity game.

Residential real estate brokerage, Compass, claims its pre-marketed listings sold for 2.9% more, while Zillow says pocket listings went for 1.5% less. Big brokerages are split like a 90’s middle part haircutt: Redfin and Zillow want the rule to stay, Compass wants it gone.

Fair housing advocates argue that these secretive sales exclude certain buyers and risk deepening inequality in housing access. With lawsuits in the rearview and more legal threats ahead, NAR’s decision could seriously shake up how homes are bought, sold, and whispered about behind closed doors.

Read more here

Lennar Stock Watch

Lennar, one of the biggest homebuilders in the U.S., (also it sounds like NAR again!) beat earnings expectations this quarter but still saw its stock drop 7% on Friday because the company warned the housing market is getting tougher.

Despite delivering 17,834 homes and receiving 18,355 new orders, Lennar’s leadership says high interest rates, inflation, and low consumer confidence are making it harder for people to afford homes. Even though people still want to buy, the cost of borrowing money (aka mortgage rates) and the lack of affordable listings are cooling the market.

As a result, Lennar’s average sales price dipped 1% year-over-year to $408,000, and they’re projecting it could fall further, between $390,000 and $400,000, next quarter. That could be good news for buyers hoping for a price break but only if rates don’t keep affordability out of reach.

For investors, Lennar’s stock has dropped 30% in the past year, showing how cautious Wall Street is about the future of homebuilding. In short: even though demand is there, Lennar is waving a yellow flag. For both buyers and sellers, it means we may be heading into a more uncertain (but maybe more negotiable) market.

Read more here

The Solution:

To Your Tight 2025 Budget?

Mobile Phone Frame Vector
Click to watch video

Written By: Tia Elson, Loan Officer | NMLS #120455

WEBSITE || SOCIAL MEDIA

Did you know the average homeowner has about $311,000 in equity? And with roughly 76.1% of U.S. homeowners with a mortgage holding an interest rate below 5%, many are wondering: How can I access my home’s equity without giving up my low rate?

That’s where Home Equity Lines of Credit (HELOCs) and Home Equity Loans come in. These financial tools have become increasingly popular, allowing homeowners to tap into their home’s value without refinancing. But how do they work?

Home Equity products allow homeowners to borrow against the available equity in their home for various purposes, from home renovations to debt consolidation. A HELOC provides a flexible, revolving line of credit so homeowners can access funds, up to a set limit, as needed during the draw period. On the other hand, a Home Equity Loan provides a one-time lump sum with a fixed rate, term, and monthly payment. With home values rising in many areas, homeowners are sitting on a significant financial resource, making this a great time to explore their options.

Loan officers play a crucial role in helping homeowners make smart financial moves. Whether it’s funding home renovations to boost property value or consolidating high-interest debt into a lower-rate loan, using home equity wisely can lead to greater financial stability. However, understanding the risks and benefits is key, and that’s where expert guidance makes all the difference.

With today’s market trends, HELOCs and Home Equity Loans are gaining traction—and demand is only expected to grow. Homeowners looking for flexible financial solutions will continue to turn to these products, making it essential for loan officers to stay informed and ready to guide clients toward the best strategy for their long-term goals. Now is the time to explore how home equity can work for you!

Visit our website HERE to learn more about your home equity options!

Thank you for reading! We hope you have a wonderful day! See you next week!

Sign up to receive the “This Week Today” newsletter every week.

Follow us on social for more quick tips & videos

Video of
the Week

 Learn more here

Recap: BEGIN 1ST PARAGRAPH HERE LINK HERE ENDING 1ST PARAGRAPH HERE

Recap: BEGIN 2ND PARAGRAPH HERE LINK HERE ENDING 2ND PARAGRAPH HERE

Video Image

35 Characters Maximum Here

35 Characters Maximum Here

Lorem ipsum

Lorem ipsum 1

Lorem ipsum

  • Lorem ipsum 2
  • Lorem ipsum

Lorem ipsum

Lorem ipsum 3

Lorem ipsum

Fixed-Rate
Second Mortgage