06.18.25

Written by Chase Majerus

The Market’s Cooling—But The Drama’s Just Heating Up

The market is cooling, but don’t mistake that for boring. Builders are nervous, prices are slipping, inventory’s rising, and small-time investors are making big moves. Whether you’re buying, selling, or just trying to stay sane through the real estate rollercoaster, we’ve got the key headlines and one absurdly baller Canadian mansion that may or may not be Kendrick Lamar’s next chess move. Let’s get into it.

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Homebuilders Are Feeling the Burn

(from CNBC.com)

Builder confidence just slipped again in June, dropping to a score of 32 on the NAHB/Wells Fargo Housing Market Index. For context, anything below 50 means “nah, things aren’t great.” This is one of the lowest scores since the pandemic sucker-punched the economy back in 2020.

What’s dragging it down? Same culprits: high mortgage rates, economic weirdness, and now tariff drama thrown in for good measure. Buyers are ghosting showrooms, and 37% of builders are cutting prices just to get some movement. That’s the most price-cutting the NAHB has ever tracked in a single month. Even big-name builders like Lennar are feeling it. Their home prices dropped nearly 9% year over year last quarter.

And it’s not just a builder mood swing. With fewer buyers pulling the trigger, inventory’s stacking up and home price growth is slowing in more markets. The NAHB says single-family housing starts could fall in 2025.

So yeah, confidence is down. But on the bright side, if you’ve been waiting for a break in pricing or more leverage with builders, this might be your moment.

Read more here

Major Manor

Kendrick Could Really End the Beef with This One...

(from MansionGlobal.com)

If Kendrick really wanted to end the beef with style, he could scoop up this Muskoka estate — designed by the same architect who built Drake’s Toronto palace. Built into a hillside above Lake Rosseau, this modern fortress blends ultra-luxury with total seclusion.

Here’s what you get for C$22.99 million (US$16.89M):

  • Designed by Ferris Rafauli (yes, that Ferris Rafauli)
  • 6,282 sq. ft. | 6 beds | 8 baths
  • 500 feet of private lakefront + two-slip dock
  • Infinity pool, hot tub, and sculpted stone landscaping
  • 40-ft Italian chandelier, assembled in Canada over two weeks
  • Rare marble from Italy, stone from India & Germany, ostrich hide wall panels
  • A-frame great room with floor-to-ceiling lake views
  • Outdoor basketball court with “We The North” branding
  • Garage and parking for 14+ vehicles
  • Estimated rental potential: C$15K–C$20K/night

If you’re a baller looking for peace, privacy, and a subtle power move — this is the mansion you buy.

See the home here

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Read:
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Opendoor will pay $39M to settle pricing algorithm lawsuit – Read here!

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If you’re willing to hit the gym to get in shape, why wouldn’t you train for homeownership the same way?

Buying a home is a major milestone — and just like building strength or losing weight, it doesn’t happen by accident. It takes consistency, commitment, and a system that actually works. That’s where S1 FinFit comes in.

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Most people think they’re either “ready” or “not ready” to buy a home. But the truth is, it’s a spectrum — and S1 FinFit helps you move in the right direction. You don’t have to guess anymore. You’ll know what to work on, what to fix, and what’s already going well.

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So... What Does This Mean for the Rest of the Market?

(from Housingwire.com)

You’d think with more homes finally hitting the market, builders would be feeling better. Nope.

Builder confidence just slipped again in June, dropping to a score of 32 on the NAHB/Wells Fargo Housing Market Index. For context, anything below 50 means “nah, things aren’t great.” This is one of the lowest scores since the pandemic sucker-punched the economy back in 2020.

What’s dragging it down? Same culprits: high mortgage rates, economic weirdness, and now tariff drama thrown in for good measure. Buyers are ghosting showrooms, and 37% of builders are cutting prices just to get some movement. That’s the most price-cutting the NAHB has ever tracked in a single month. Even big-name builders like Lennar are feeling it. Their home prices dropped nearly 9% year over year last quarter.

And it’s not just a builder mood swing. With fewer buyers pulling the trigger, inventory’s stacking up and home price growth is slowing in more markets. The NAHB says single-family housing starts could fall in 2025.

So yeah, confidence is down. But on the bright side, if you’ve been waiting for a break in pricing or more leverage with builders, this might be your moment.

Read more here

The Investors Are (Still) Coming

(from FoxBusiness.com)

So far we’ve talked about builder confidence tanking and inventory creeping up, both signs that the market’s cooling off. But here’s another layer: investors are quietly reshaping the game.

According to a new report from Realtor.com

… small-time investors (those who’ve bought 10 homes or fewer) made up nearly 60% of all investor home purchases in 2024, the highest share on record.

Meanwhile, big players (institutional buyers with 50+ properties) hit their lowest activity level in 17 years. That’s a big shift. It means mom-and-pop investors are stepping in where Wall Street’s backing off.

Overall, investors accounted for 13% of all home purchases last year, a slight uptick from 2023, but because total home sales dropped, investors actually became more prominent in a shrinking market. More interesting? Investor selling hit an all-time high, suggesting a lot of these buyers are flipping, unloading, or simply cashing out.

Translation: investors are still in the mix, but they’re adapting, using more debt, selling more homes, and competing less aggressively with first-time buyers. That’s a silver lining if you’re a hopeful buyer frustrated by getting beat out by all-cash offers.

Add that to rising inventory and price cuts from homebuilders, and the message is clear: the post-pandemic housing craze is over. The market is shifting. And if you’re watching closely, there are windows of opportunity starting to open.

Read more here

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