05.14.25

Written by Chase Majerus

Bidding Wars Are Back — But Not for Homes

Welcome to This Week Today! Your weekly cheat code to what’s happening in housing, finance, and the wild world of mortgages. We scan the headlines, dig into the data, and serve it up in a way that’s actually fun to read (imagine that).

Whether you’re in the biz, house hunting, or just trying to make sense of why everyone suddenly needs six figures to rent an apartment, TWT keeps you informed without the fluff. From mortgage hiring wars and rent affordability to why builders are sneakily offering better rates than your local agent.

Oh, and if the word “recession” is creeping into your news feed again (spoiler: it is), we’ll show you how to protect your wallet and get financially fit with the S1 FinFit app. Let’s get smarter together, and maybe even a little richer.

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Today's Agenda:

S1L Home Equity Loan

Use Your Home For The Best Future Gains

A home equity line of credit, or HELOC, lets you borrow against your home’s available equity. Applying for a HELOC with Synergy One Lending is fast and easy. Our application is fast, easy, and all online. If pre-approved, you’ll be instantly presented with your offer options.

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Bidding Wars For Mortgage LOs Heat Up Again

Mortgage companies are fighting hard to hire top-producing loan officers, hoping they can get ahead of a refinance wave that still has not arrived.

Some lenders are offering huge payouts to win talent, but with high interest rates and low inventory, most refinances are happening for debt consolidation, not rate savings.

There are fewer active loan officers now, so the competition for the top performers is intense. Larger lenders like UWM are hiring aggressively and spending big, while others are choosing to build better systems and wait. Some experts say betting on a future refi boom is risky since the market keeps changing overnight.

Everyone is holding their breath for more volume, but no one is sure when it will come.

Read more here

Major Manor

Upper East Side Prestige

(from MansionGlobal.com)

  • Over 2,000 square feet of private outdoor space with panoramic city and Central Park views
  • Living room with wood-burning fireplace, hidden bar, and direct terrace access
  • Private elevator landing, formal dining room, and a kitchen with butler’s pantry and breakfast nook
  • Large primary suite that opens to a terrace with sweeping views in three directions

You can own a piece of cinematic history—just make sure your guest list is ready!

Read more here

Social Space

Our Top Social Links of the week

Video:
The life I want and the home I want – Watch here!

Sign Me Up:
The NEW Way to Get Clients on Social in 2025 with Neel Dhingra – Watch here!

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If I had the money, I’d add this to my home – Watch here!

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Real estate has gone mobile with this new trend (from Morning Brew Daily) – Watch here!

Financial Fitness

Americans still feel OK about the housing market, but are more worried about selling

(from Yahoo.Finance.com)

Despite a bunch of economic curveballs (hello, tariffs and market chaos), Americans are actually feeling slightly better about the housing market. That’s according to the latest Fannie Mae survey, where confidence in buying held steady, job security fears went down, and the overall vibe improved just a touch.

But it’s not all sunshine. Fewer people think it’s a good time to sell, and the majority are still confused or nervous about where mortgage rates are headed.

So yeah… people are cautiously optimistic, even while economic headlines hint at possible recession risks and shaky financial footing. Kinda like smiling during turbulence on a flight: hopeful but still gripping the armrest.

And that’s exactly why financial fitness matters.

If you’re watching the news and wondering how tariffs or recession talk could affect you, then it’s time to get your financial house in order. Enter: S1 FinFit — your personal financial fitness coach in app form.

Why you need S1 FinFit (aka your money sidekick):

  • FREE credit monitoring and alerts so nothing catches you off guard
  • Set financial goals, make a budget, and actually stick to it
  • Track everything bank accounts, credit cards, loans, investments — all in one place
  • See where your money goes each month (no more “how did I spend $400 at Target?”)
  • Check your mortgage readiness and home equity progress
  • Get financial tips and best practices you can actually use
  • Download S1 FinFit for free today and start building financial peace of mind, no matter what the markets are doing.

Because being financially fit isn’t just cool… it’s powerful!

S1 FinFit App

Digital financial assistant at your fingertips

S1 FinFit is a FREE app that provides a roadmap to help you reach your financial and lifestyle goals, no matter how big or small! Free credit monitoring with alerts, set financial goals, create budgets, and keep track of your spending to see where your money is going.

Download the app on the appropriate app store with the links below!

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It Takes a SIX-FIGURE Salary To Afford Rent In More Cities Than Ever Before

(from Finance.Yahoo.com)

It now takes over $100,000 a year to comfortably rent in eight major U.S. cities, and no, your avocado toast habit isn’t the problem.

Los Angeles, San Diego, Riverside, and Miami just joined the six-figure rent club, where the median apartment can easily run you three grand a month. In San Jose, renters need to earn $137,000, but at least incomes there are keeping up with the rent hikes. Meanwhile, cities like New York and Miami are financial black holes where renters spend more than 40% of their income just to have a roof.

Nationwide, the average renter now needs to make $81,000 to keep rent under control, but wages haven’t grown fast enough to keep pace. If you want a little breathing room, cities like Buffalo, Louisville, and Oklahoma City are still holding it down under 60K.

Read more here

Mortgage Rates for New Homes Are Typically Lower, New Research Finds

(from Realator.com)

Homebuilders are quietly helping buyers save money by offering lower mortgage rates than what you’d get on an existing home.

On average, buyers of new-construction homes are locking in rates around 6.1 percent, compared to 6.6 percent for resale homes. That half-point difference can mean saving about $105 a month on a $400,000 loan, which adds up fast.

The secret weapon? Builders are using mortgage rate buy-downs as a sneaky but effective way to close deals.

Some even have in-house financing teams or preferred lender relationships that make it easier to offer below-market rates. With mortgage rates stuck above 6 percent, these builder incentives are becoming a major draw for buyers looking to save wherever they can.

Read more here

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